A while ago I posted my Helvetica related knitting, as inspired by Beverly Hsu’s Helvetica cookies (update on that project coming soon, I promise) – of course, for a typography nerd as big as me this was not the first time I was inspired to do something creative with type.
Behold branded typo cookies, available in a variety of fonts (not just Helvetica!!):

This was originally an in-class group exercise during my VFS days, for my Creative Direction class. We had to come up with a creative way to market cookies. At that time the lovely Helvetica cookies were still fresh in my mind, so I suggested to my teammates a brand of designer-centric, super niche, custom made typography cookies. They loved it. It was only a short exercise and our design was only at a rough concept stage then, but I had some free time last night and voila, here it is. Gutenberg’s Ovenpress handcrafted cookies!
Our original concept included a fully interactive online store where you can enter custom messages. I’m working on that too ;)
p.s. shout out to my teammates Joshua Michie and Gene Carlo Magtoto. Couldn’t have done it without you guys ;)








